Who uses Smile?

The Shopify stores running Smile: Loyalty Program Rewards, from Alert's storefront scan: where they are based, what they sell, and the apps they run alongside it.

4.9 stars4,630 App Store reviews

Loyalty and rewardsApp Store category

Smile.ioDeveloper

The typical Smile store

122products listed (median store)

9apps on the storefront (median store)

~10%on Shopify Plus, 2.1x the Shopify average

51%based outside the United States

Where Smile stores are based

United States49%

Australia8.6%

United Kingdom7.7%

Canada6.9%

France2.6%

Singapore2.5%

What Smile stores sell

Business and industrial24%

Fashion24%

Food and drink9.1%

General shopping8.6%

Arts and entertainment4.9%

Apps Smile stores run alongside it

How much more often a Smile store runs each app than the average Shopify store.

Avada AI SEO Image Optimizer4.1x

Afterpay On3.6x

Swym Wishlist Plus3.6x UpPromote Affiliate Marketing2.7x

Pinterest2.5x

Seal Subscriptions App2.5x

Competitors in Loyalty and rewards

The most reviewed apps in the same App Store category.

Stamped Reviews & Loyalty Seal Subscriptions App

BON Loyalty Rewards Program

Joy Loyalty Program & Rewards

Rivo

Appstle Loyalty Reward Program

What merchants raise in critical reviews

Recurring themes across the 28 most recent 1 to 3 star App Store reviews of Smile (last 18 months).

Support slow or unhelpfulRaised in 32% of recent critical reviews

Features locked behind higher plansRaised in 29% of recent critical reviews

Pricing too high for valueRaised in 25% of recent critical reviews

See every store running Smile, and who just removed it

Alert tracks installs and uninstalls as stores are rescanned, with the decision maker for each store. Filter by country, catalog size and plan.

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Questions

How does Alert know a store runs Smile?

We read each store's public storefront and look for the app's own install traces, such as its theme blocks and scripts. Code left behind after an app is uninstalled is not counted.

How fresh is this page?

The figures on this page refresh monthly. Inside Alert, installs and uninstalls update as stores are rescanned.

Why are there no store counts here?

This page shows shares of the stores we detected running Smile, which stay stable as our scan grows. The full store list lives inside Alert.

Shares of Shopify stores Alert detected running Smile: Loyalty Program Rewards, as of October 2026. Smile is a trademark of its owner. Alert is not affiliated with Smile.io.