How Alert compares.
Alert does one job: tell Shopify app companies which merchants have a reason to buy this week, and who to contact. The tools people compare it to mostly do a different job well. Each page below says what that job is, what it costs, and when the other tool is the right pick.
Comparisons
Alert vs Shopify store directories
A 13-million-store directory of the whole market versus a signal feed for one ecosystem, and when each is the right tool.
Read the comparisonAlert vs Apollo
A general B2B database with a Shopify filter versus app-level detection with the complaint attached.
Read the comparisonAlert vs Instantly
The machine that sends versus the reason to send. Usually a stack, not a choice.
Read the comparisonDirectories and databases show state. Alert shows the move.
A directory answers which merchants exist and what they ran when the list was built. A B2B database answers who works there. A sender delivers whatever you give it. Alert re-crawls Shopify storefronts on a rolling cadence and turns the differences into dated events, then attaches the person. The move is the product.
Alert's crawler reads each storefront itself. Nothing here is a resold dataset.
The figures on these pages are the ones on our pricing page: verified app stacks and confirmed installs, never a raw scan count.
Competitor pricing and features are quoted from their public pages as of September 2026, and each page says when they are the better choice.
Judge it on your own data.
14 days free, then one plan at $199/mo. GTM should run on signals, not guesswork.
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