Who uses Fera Product Reviews App?

The typical Fera store is an established small to mid-sized brand with a broad range. Its median catalog is about 78 products, larger than Judge.me (40), Loox (24) or Yotpo (71) stores, and it runs 9 detected apps, a moderate stack. Among review apps only AfterShip Product Reviews, REVIEWS.io and the two Google review apps have larger median catalogs.

About 7% of Fera stores run Shopify Plus, roughly 1.6x the rate across Shopify. That is close to Loox at about 8% and above Judge.me at about 5%, but well below the review apps built for larger brands: Stamped at about 21%, Yotpo at about 26% and Okendo at about 37%. Fera sits in the middle of the market, used by stores that have moved past the starter stage without becoming enterprise brands.

Fera is used well beyond the United States: 61% of its stores are based elsewhere. The US accounts for about 39%, then Australia at about 11%, the United Kingdom at about 8%, Italy at about 5%, Canada at about 4% and the Netherlands at 3.5%. Italy in the top four is unusual for a review app; Reputon Google Reviews is the only other one we profile with Italy in its top six.

By category, Business and industrial stores lead at about 26.5%, closely followed by Fashion at about 24%. Food and drink accounts for about 10%, General shopping about 6% and Home and garden about 5%. The combined Business and industrial and Fashion share, above 50%, is one of the highest in the category.

The apps that show up next to Fera describe a store that sells to consumers and cares about payments and retention. Fera stores run Synctrack PayPal chargeback tools 4.0x more often than the average Shopify store, Afterpay on-site messaging 3.6x more often and Smile loyalty 3.0x more often. Honeycomb upsells, Omnisend email and UpPromote affiliate marketing are each between 2.1x and 2.4x more common.

The lifts are moderate, which means Fera stores look a lot like Shopify in general, with a tilt toward buy now pay later, PayPal and loyalty. That is a growing store with repeat customers, a referral or affiliate channel and a mid-priced basket where installment payments help conversion.

Fera vs Judge.me

Judge.me is the most reviewed app in the category, with more than 48,000 reviews and a 5.0 rating. Its stores are smaller (median 40 products against about 78) and slightly less often on Plus (about 5% against about 7%). Judge.me has a Forever Free plan and one paid plan at $15 a month, while Fera starts at $9 but climbs to $199 for its Semi-Large plan. Choose Judge.me if you want the simplest low cost option, Fera if you want a different design approach for a larger catalog.

Fera vs Loox

Loox is built around photo and video reviews for small catalogs, with a median of 24 products against Fera's 78. Plus shares are close, about 8% for Loox and about 7% for Fera, and both are used heavily outside the US. Loox has a free plan and paid plans at $49.99 and $299.99 a month. Fera's tiered pricing starts much lower, at $9 a month, which suits stores that want photo reviews without Loox's first paid tier.

Other options

Yotpo and Okendo are built for larger brands, with Plus shares of about 26% and about 37%. AfterShip Product Reviews has a similar large catalog profile, a median of 93 products, with paid plans from $11 a month. Ali Reviews, from $14.95 a month, is popular with stores importing reviews from marketplaces.

Fera's paid plans are Startup at $9 a month, Small at $29, Medium at $99 and Semi-Large at $199. The entry price is one of the lowest in this comparison: AfterShip Product Reviews starts at $11, Judge.me at $15, Okendo at $19 and Loox at $49.99. Fera's ladder has more steps than most, so stores can grow into higher tiers gradually rather than facing one large jump.